BUSINESS FORUM

Time Table

		Event	Room A (Seats: 200)	Room B (Seats: 260)
6, June	09:00-10:30	Opening Plenary
	10:50-12:20		E1: Executive slot 1 Chair: Chi-Ming Chen (AT&T, USA, Business Forum Chair) Invited Speaker 1: Tokumichi Murakami (Fellow, Mitsubishi Electric corp, Japan) The Open Innovation and Standardization toward Next Generation Visual Network 〜High Efficiency Video Coding for Smart Phone to Super High Vision〜 Invited Speaker 2: Ryuji Kohno (Yokohama National Univ., Japan) Dependable Wireless: Future M2M for Medicine, Vehicle, Robot, Energy and Others
	14:00-15:30		G1A: Standards, Technologies, and Platforms for Emerging Smart Grid Deployments Moderator: Stan McClellan (Texas State University, USA) Speaker 1: Don Shaver (Texas Instruments, USA) Status & evolution of Smart Grid standards Speaker 2: Shahram Mehraban (Intel, USA) Building scalable solutions for a secure & reliable Smart Grid Speaker 3: Shusaku Hayakawa (National Instruments Japan ) Convergence of technologies in Smart Grid deployments Speaker 4: Alan Deikman (ZNYX Networks, USA) Industry-standard platforms for the Smart Grid
	15:50-17:20		G2A: Next Generation Access Networks (NGAN): Ultrabroadband Infrastructures and Services Moderator: Stefano Bregni (Politecnico di Milano, Italy) Speaker 1: Maurizio Dècina (Milan Polytechnic, Italy) NGAN infrastructure evolution & international benchmarking Speaker 2: Kuniaki Terakawa (NTT West, Japan) Progress towards NGAN in Japan Speaker 3: Toshimichi Kida (Mitsubishji Electric, Japan) Progress on Optical Access Technologies	G2B: Communication technology for Smart Grid and its standardization Moderator: Yoshihito Sakurai (Hitachi Ltd, Japan) Speaker 1: Hyung-Soo (Hans) Kim (Korea Telecom, Korea) Korean activities and experiences on "Smart Grid" Speaker 2: Tetsuya Yokotani (Mitsubishi Electric corp, Japan, Business Forum Chair)
7, June	09:00-10:30	Plenary & Awards Ceremony
	10:50-12:20		E2: Executive slot 2 Chair: Chi-Ming Chen (AT&T, USA, Business Forum Chair) Invited Speaker 1: Ibrahim Gedeon (CTO, TELUS, Canada (ICC 2012 General Chair)) Impact of Convergence on End Users and Service Provider Transformation Invited Speaker 2: Shyue-Ching Lu (CEO, Chunghwa Telecom, Taiwan) Telecom Transformation and challenges Invited Speaker 3: Toshitaka Tsuda, Fellow, Fujitsu Laboratories Limited)" R&D for Green and Human Centric Networks
	14:00-15:30		E3: Executive slot 3 Chair: Tetsuya Yokotani (Mitsubishi Electric corp, Japan, Business Forum Chair) Invited Speaker 1: Yoshiharu Shimatani (Associate Senior VP, KDDI, Japan) KDDI's Vision of Innovative, Seamless and Eco-friendly ICT Platform Invited Speaker 2: Tetsuya Yuge (Senior Vice President, Head of Research Division, Softbank Mobile Corp., Japan) Wireless broadband Strategy for growing mobile data traffic Invited Speaker 3: Young Ky Kim (Executive Vice President, Samsung Electronics, Korea) Crossroads in the middle of mobile big bang era
	15:50-17:20		G3A: Scientific Wireless Sensor Network Testbeds: Growth & Impact Moderator: Adnan Al-Anbuky (Auckland Univ. of Technology, New Zeeland) Speaker 1: Yuuichi Teranishi (Osaka University, Japan) Towards a Federated Sensor Network Framework: NICT & APAN SensNet (WG) experiences Speaker 2: Kiyohide Nakauchi, (NICT, Japan) Sensor Networking in the Era of Network Virtualization Speaker 3: TBD	G3B: Optical Device: R&D and Business for broadband communication Moderator: Kuniaki Motoshima (Mitsubishi Electric Corp., Japan) Speaker 1: Byoung Yoon Kim, KAIST, Korea Speaker 2: Yoshinori Hibino, NTT Electronics, Japan Speaker 3: Atsushi Sugitatsu, Mitsubishi Electric, Japan Speaker 4: Wael William Diab (Broadcom)
8, June	09:00-10:30		G4A: Green ICT Moderator: Morito Matsuoka (NTT, Japan) Speaker 1: Christoph Mayer (OFFIS, Germany) Migration Paths into the Smart Grid Speaker 2: Randy Giles (Bell Labs Seoul, Korea) Grean Touch Project Overview Speaker 3: Jiro Nakamura (NTT, Japan) Challenge of ICT Busines Sector to Climate Change	G4B: Business Showstoppers of Cognitive Radio Technologies Moderator: Abdur Rahim Biswas (Create-Net, Itlay) Speaker 1: Berna Sayrac (France Telecom R&D, France) Speaker 2: Michael Fitch (British Telecom, UK) Speaker 3: Joseph Mitola (Stevens Institute of Technology, USA) Cancelled
	10:50-12:20		G5A: How will Network Virtualization change the Mobile Telecom Business? Moderator: Volker Distelrath (Nokia Siemens Networks GmbH & Co. KG, Germany) Speaker 1: Wolfgang Kellerer (DOCOMO Euro-Labs, Germany) Network virtualization - a mobile operator vision Speaker 2:Dimitris Mavrakis (Informa telecoms & media, UK) Business and Technology Aspects of Network Virtualization Speaker 3: Aki Nakao (The University of Tokyo, Japan) WiVi: WiFi Virtualization Infrastructure and Applications
	14:00-15:30		G6A: eHealth Support in the Future Internet - Viable Business Models for Quality of Service Assurance Moderator: David Hausheer (UC Berkeley, USA and Univ. of Zurich, Switzerland) Moderator: Katarzyna Wac (University of Geneva, Switzerland) Speaker 1: Masahito Kawamori (NTT, Japan) Speaker 2: Paul Wang (NEC Asia Pacific, Singapore) Speaker 3: Peteris Zilgalvis (European Commission)	G6B: Business strategies of sustainable growth on the broadband telecommunication market in Asia-Pacific region Moderator: Hisaya Hadama (NTT, Japan) Speaker 1: Toshimichi Kida (Mitsubishi Electric corp, Japan) Speaker 2: Lowell Lamb (Broadcom, USA) Speaker 3: Hiroyuki Tanaka (NTT West, Japan)
	15:50-17:20

Session Information

Session E1: Executive slot 1

• Chair: Chi-Ming Chen (AT&T, USA, Business Forum Chair)


• Invited Speaker 1: Tokumichi Murakami (Fellow, Mitsubishi Electric corp, Japan)
The Open Innovation and Standardization toward Next Generation Visual Network
〜High Efficiency Video Coding for Smart Phone to Super High Vision〜

Since latter 1980's, the standardization of video coding schemes in ITU, ISO and IEC have contributed to develop many products in the field of videoconferencing, digital broadcasting, DVD, mobile phone and internet streaming. These standards such as H.261,MPEG2 and AVC/H.264 have essentially taken a block-based MC+DCT hybrid coding approach that is suitable for the hardware implementation of high-resolution video codec. This keynote is to present the open innovation and standardization of higher efficiency video coding scheme with reasonable complexity which will be applied from smart phone up to super high vision. The scheme considered under JCT-VC has achieved the significant improvement of coding efficiency by introducing further technical optimizations in intra and inter frame coding algorithm - especially by allowing the use of larger hierarchical block structure for motion compensation and transform than those in conventional standards. According to our experimental analysis, the proposed scheme will achieve approximately 30 to 40 % bit-rate savings on average compared to the state-of-the-art standard AVC/H.264 high profile. We also study about the trade-off between complexity and performance of the codec towards its standardization and implementation. Further, new technical trends will be discussed toward the realization of next-generation terminal, visual network and services in 2010's.


• Invited Speaker 2: Ryuji Kohno (Yokohama National Univ., Japan)
Global Business and Social Service of Wireless BAN: Dependable Ubiquitous Medical Network

In order to compensate regional gap, high expense and sugary failure in　medical health, advanced information and communication technology (ICT)　has improve connectivity and communications for medical healthcare among　hospitals, houses and peoples in country sides and metro-cities by networking. However, if you look at size of market and time to market, advanced ICT for medical healthcare, that is medical ICT, needs to solve some remained problems. This talk may address a new paradigm of dependable wireless network originated from medical ICT which needs higher reliability, security, robustness or dependability than consumer electronics network. Dependable wireless networks must be a core in intelligent traffic control for energy, vehicle, finance and medicine. It will cover some regulation and standardization to make dependable network attractive in industry and academia.


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Session G1A: Standards, Technologies, and Platforms for Emerging Smart Grid Deployments

• Moderator: Stan McClellan (Texas State University, USA)

This panel will explore issues related to deployment of industry-standard platforms, control and system management technologies, and the status of communication standards in the emerging Smart Grid. The emphasis on speedy deployment of Smart Grid infrastructure has resulted in competing standards, interoperability issues, and complex architectural paradigms. As a result, modern usage of the grid is exposing difficulties that conventional Smart Grid technologies may be ill-equipped to handle. The panelists will present viewpoints which stem from real-world deployment of mission-critical infrastructure including Smart Grid systems, telecommunications networks, and data centers. Each of these panelists provides a unique perspective on grid stability, particularly pertaining to mobile systems, platform or technology implementation, and standardization issues.


• Speaker 1: Don Shaver (Texas Instruments, USA)
Status & evolution of Smart Grid standards


• Speaker 2: Shahram Mehraban (Intel, USA)
Building scalable solutions for a secure & reliable Smart Grid


• Speaker 3: Shusaku Hayakawa (National Instruments Japan)
Convergence of technologies in Smart Grid deployments


• Speaker 4: Alan Deikman (ZNYX Networks, USA)
Industry-standard platforms for the Smart Grid


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Session G2A: Next Generation Access Networks (NGAN): Ultrabroadband Infrastructures and Services

• Moderator: Stefano Bregni (Politecnico di Milano, Italy)

The Panel addresses technology, standards, regulation and business aspects of Next Generation Access Networks (NGAN) development throughout the world. In particular a benchmark is given of the actual deployment of optical fiber access technologies in the European and Asian Pacific areas with reference to the adoption of specific network architectures, services and regulations. The evolution of optical access technologies in terms of both Passive and Point-To-Point Optical Network (PON and P2P) architectures is then debated with specific reference to the FSAN/ITU (Full Service Access Network/International Telecommunications Union) standardization scenario. Standards aim at next generation PON technologies using: higher download and upload speeds than the 2.5 Gbit/s Gigabit PON, longer reach (up to 100 km), Wavelength Division Multiplexing (WDM), and possibly modulation schemes other than TDMA (Time Division Multiple Access), such as CDMA (Code Division MA) and OFDMA (Orthogonal Frequency MA). The Panel speakers will examine the use of Arrayed Wavelength Grating (AWG) devices for Coarse WDM multiplexing of a maximum of 16 wavelengths in the "Stacked/Multiplexed GPON" solution, i.e., for multiplexing up to 8 differently colored GPON streams in the same fiber plant. Further consideration will be given to the evolution towards next generation PONs, namely: the XGPON1 at 10 Gbit/s and the NG-PON2 using Dense WDM for hundreds of wavelengths. In general, the next generation optical access networks should address the objective of reduction and consolidation of the number of central offices in a fiber-based metro access scenario. Moreover, access optical technologies should be deployed to serve Fiber To The Home (FTTH) subscribers, and to backhaul the base stations placed out-door and in-door for realizing the numerous macro-cells, micro-cells and pico/femto-cells of the fourth generation (4G) cellular systems and other broadband wireless systems.


• Speaker 1: Maurizio Dècina (Milan Polytechnic, Italy)
NGAN infrastructure evolution & international benchmarking


• Speaker 2: Kuniaki Terakawa (NTT West, Japan)
Progress towards NGAN in Japan


• Speaker 3: Toshimichi Kida (Mitsubishji Electric, Japan)
Progress on Optical Access Technologies


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Session G2B: Communication technology for Smart Grid and its standardization

• Moderator: Yoshihito Sakurai (Hitachi Ltd, Japan)
  
  
"Smart gird" has been discussed widely in particular in the aspect of contributing to eco-conscious society. This session will highlight communication technology for the smart grid. Currently, ITU-T activates this topic as a leader in the communication technology field, and has organized a special group, "Focus Group on Smart Grid", for such discussions from use cases, requirements, and architecture aspects. In this session, three key parsons in this group will be invited, and introduce these activities and future view. Then, discussion including audience will be provided.


• Speaker 1: Hyung-Soo (Hans) Kim (Korea Telecom, Korea)
  Korean activities and experiences on "Smart Grid"


• Speaker 2: Tetsuya Yokotani (Mitsubishi Electric corp, Japan, Business Forum Chair)
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Session E2: Executive slot 2

• Chair: Chi-Ming Chen (AT&T, USA, Business Forum Chair)


• Invited Speaker 1: Ibrahim Gedeon (CTO, TELUS, Canada (ICC 2012 General Chair))
Impact of Convergence on End Users and Service Provider Transformation

The past 10 years have marked improvement in network convergence, fuelled by the need to reduce cost of ownership and leveraging the IP ecosystem for network transport and services. On the path to "Convergence" only one thing is clear, and that is end users care about their experience and value for what they paid. Not something that factors into an All IP Network or LTE or IMS or Optical-Ethernet or CLOUD; what is needed is a holistic view of convergence and how it will redefine the end-to-end business model to enable improved and differentiated end user experience. This short talk will address what TELUS has put in place to leverage technology convergence into a business transformation.


• Invited Speaker 2: Shyue-Ching Lu (CEO, Chunghwa Telecom, Taiwan)
Telecom Transformation and challenges

The following items are discussed.
• Transformation of communications from CT to ICT
• ICT’s contribution in driving the broadband economy
• Two thrusts in ICT innovation - green and smart applications
• Business models for new broadband economy
• Opportunities and challenges ahead


• Invited Speaker 3: Toshitaka Tsuda, Fellow, Fujitsu Laboratories Limited)"
R&D for Green and Human Centric Networks

Fujitsu as an integrated solution provider, which covers materials, devices, networks, systems, and servicers, sets the “Human Centric Intelligent Society” as its direction and aligns activities. ICT can help people more, it is expected that the traffic and the processing power increase drastically. This will result in the increase of power consumption by ICT. Since the sustainable growth is one of the key messages of our concept, many R&D challenges are going on, and in network domain realizing green and larger capacity are major targets. In this talk, some of the typical R&D activities are presented with some of these will be demonstrated in our EXPO booth.

Session E3: Executive slot 3

• Chair: Tetsuya Yokotani (Mitsubishi Electric corp, Japan, Business Forum Chair)


• Invited Speaker 1: Yoshiharu Shimatani (Associate Senior VP, KDDI, Japan)
  KDDI's Vision of Innovative, Seamless and Eco-friendly ICT Platform
  
  FMBC (Fixed Mobile and Broadcasting Converged) networks and services are characterized as one of the KDDI's strong and distinctive features. Not only fixed broadband accesses such as FTTH and CATV, but wireless broadband accesses including 3G EVDO multi-carrier rev.A and WiMAX are all available for anyone, at anytime, at anywhere according to customer's needs. LTE will be also available in 2012. Since smart devices such as Smartphone and Tablet become widely used, the traffic volume has been increasing remarkably. A tactical consideration will be made on how to alleviate such traffic congestion effectively by coordinating the seamless multi-networks. Furthermore, future technologies developed by KDDI R&D Labs. to support robust and sophisticated infrastructures as well as to create surprising applications are also reviewed. Finally, KDDI vision of an innovative ICT platform based on our multi-networks will be addressed, realizing various cloud services such as e-health, e-education, e-environment, e-disaster prevention etc. KDDI will bring "Smiles" to all the people around the world by our ICT platform.


• Invited Speaker 2: Tetsuya Yuge (Senior Vice President, Head of Research Division, Softbank Mobile Corp., Japan)
  Wireless broadband Strategy for growing mobile data traffic
  
  Mobile wireless broadband market is rapidly growing, due to the wide prevalence of smart phones in Japan. Wireless broadband, as a promising ICT, has a potential to change our life and business styles and ultimately to make us happy. This talk presents Softbank Mobile's prospect and technical strategy for mobile wireless broadband to accommodate rapidly growing mobile data traffic.


• Invited Speaker 3: Young Ky Kim (Executive Vice President, Samsung Electronics, Korea)
  Crossroads in the middle of mobile big bang era
  
  As smart devices like smart phones and Tablet PCs have become widely available today, we now enjoy true mobile Internet services anywhere anytime. Mobile Internet traffic is being exploded. It is the mobile big bang. About 20 years ago, similar changes happened in mobile industry when technology shifted from analog to digital. The change enabled mobile services richer than ever. The company rode well along the changes had been successful with better services to their customers. This presentation describes what changes and business opportunities the mobile big bang brings. Also discussed is how mobile industry will take shape for the future.

Session G3A: Scientific Wireless Sensor Network Testbeds: Growth & Impact

• Moderator: Adnan Al-Anbuky (Auckland Univ. of Technology, New Zeeland)

Wireless sensor networks are increasingly penetrating our day-to-day life. They are finding a wide range of applications in various domains such as health-care, horticultural, environment, wildlife, industrial production, etc. Sensors provide a window to the physical world. They enable ambient intelligence applications that could lead to smart environments. Machine-sensed data can go beyond understanding process behaviour or human social behaviour. Sensor networks are capable of observing other living objects such as animals and plants. They may also help in preserving perishable items such as food which react dynamically to environmental changes. Furthermore, sensors could also be used to support interactions among living objects and facilitate better human reaction to natural disasters. Since sensor network applications have to operate in real-world environments, it is especially difficult to develop protocols and applications just based on simulations or analysis often, the resulting solutions lead to surprising results when executed in the target environment. For that reason, researchers have started to establish sensor network testbeds and experimental facilities. These efforts have been extended to cater for the establishment of federations of such testbeds in order to allow for truly large-scale experiments. These efforts are targeted at issues such as heterogeneity, security, configuration management, energy, QoS, etc. This panel discusses the need and possible solutions for federated testbeds of sensor network, especially from an industry's point of view. The panelists will introduce the concept of federating large scale experimental facilities based on both Asia Pacific and Europe experiences. The FIRE initiative as well as activities of NICT and APNA SensNet WG will be introduced. Among others, especially the following topics will be covered by the panelists:
• Regulations and Standards for the architectures of WSN testbeds
• Business models for future test beds utilization
• Performance measures and QoS
• Modelling & Simulation tools
• Growth rate and Impact on current and future Internet architecture
• Speaker 1: Yuuichi Teranishi (Osaka University, Japan)
  Towards a Federated Sensor Network Framework: NICT & APAN SensNet (WG) experiences


• Speaker 2: Kiyohide Nakauchi, (NICT, Japan)
  Sensor Networking in the Era of Network Virtualization

Session G3B: Optical Device: R&D and Business for broadband communication

• Moderator: Kuniaki Motoshima (Mitsubishi Electric Corp., Japan)

Optical device technology has driven evolution of communication system. Most of telecom infrastructure, such as access, metro, core networks and submarine cable system has evolved according to evolution of optical device technology. Transmission rate in network will still increase. On the other hand, price of equipment will decrease. To solve these problem simultaneously, great contribution in this technology is expected. This session invites excellent speakers from technology and business viewpoints, provides discussion about technical and market prospects, and then proposes right way in communication network field.


• Speaker 1: Speaker 1: Byoung Yoon Kim, KAIST, Korea


• Speaker 2: Speaker 2:Yoshinori Hibino, NTT Electronics, Japan


• Speaker 3: Speaker 3: Atsushi Sugitatsu, Mitsubishi Electric, Japan


• Speaker 4: Speaker 4: Weal Diab, Broadcom, USA
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Session G4A: Green ICT

• Moderator: Morito Matsuoka (NTT, Japan)

Reducing environmental impact from perspectives of Green of ICT that is energy conservation efforts for CO2 reduction caused by its own energy saving, and Green by ICT that is the efforts for CO2 reduction by using ICT in other sectors will be discussed.


• Speaker 1: Christoph Mayer (OFFIS, Germany)
Migration Paths into the Smart Grid


• Speaker 2: Randy Giles (Bell Labs Seoul, Korea)
Grean Touch Project Overview


• Speaker 3: Jiro Nakamura (NTT, Japan)
Challenge of ICT Busines Sector to Climate Change

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Cancelled
Session G4B: Business Showstoppers of Cognitive Radio Technologies

• Moderator: Abdur Rahim Biswas (Create-Net, Itlay)

In the past decade, cognitive radio technology has revolutionized our view of opportunities in wireless communications to a great extent. The key motivation behind this technology is to increase the spectral utilization and to optimize the use of radio resources. As cognitive radios are clearly emerging as a strong technological and regulatory opportunity, the research and development is being promoted rapidly throughout the wireless industry and in the academic research arena. Correspondingly, the standardization and regulation activities are also being initiated in many parts of the world in commercialization of cognitive radio technologies in the interest of having efficient spectrum management and efficient spectrum utilization. Europe research comminities has become more active through European Union as well as national funded projects (e.g. E3, EUWB, QoSMoS, ICT COST, etc). One of the strengths in some of these projects is also a close cooperation between academia and industry, which builds up a critical mass towards commercially exploitable standardization. Nevertheless, the future challenges of cognitive radio technology are still under discussion especially for commercially viable prototypes and future products and its implications on the mass market. In line with the objectives stated above, we propose a panel session on "Business Showstoppers of Cognitive Radio Technologies" bringing together a number of experts from different domains focusing on challenges in commercialization of cognitive radio technology by covering the following relevant topics in debates. Where we are today developing the CR technologies? Where do we see the business opportunities and benefits in CR and in which field do we think CR will be dominating? What sort of challenges that lie ahead? Which cognitive radio/secondary usages are most likely to be commercially successful and which are the major potential challenges? What are the bottlenecks of opportunistic access? What are the operator interests in CR? Is spectrum under- or over-utilized? Regulation and standardization are the key aspects for commercialization a product. What is the current status of worldwide CR standardization? What could be standard? Where do we see the challenges of CR that is laid in standardization? Does cognitive radio need any regulations or just need some kind of implementation rule for spectrum access? How much do you need to regulate? What are the opportunities and challenges in business sector? The panel aims at providing lively discussions on what is going on in the listed topics.


• Speaker 1: Berna Sayrac (France Telecom R&D, France)


• Speaker 2: Michael Fitch (British Telecom, UK)


• Speaker 3: Joseph Mitola (Stevens Institute of Technology, USA)

Session G5A: How will Network Virtualization change the Mobile Telecom Business?

• Moderator: Volker Distelrath (Nokia Siemens Networks GmbH & Co. KG, Germany)

Virtualization has emerged as a valuable paradigm not only in computer systems, but also in telecommunication networks. Node virtualization technologies resp. cloud computing are implemented within large data centers available over communication networks. They support resource sharing at a large scale making data processing and storage operations much more efficient. In mobile telecommunication, in particular, virtualization has already a long history in network operations. Mobile Virtual Network Operators (MVNOs) are providing their services on top of a mobile operator’s network without the need to own or operate own infrastructure. Network Virtualization is expected to follow node virtualization as a natural next step. Network virtualization encompasses node virtualization and describes the coexistence of isolated virtual networks on the same physical substrate, potentially being operated by different (virtual) network operators. Offering a more flexible way to create and operate networks, network virtualization has the potential to influence the mobile telecom operator business to a large extent.


• Speaker 1: Wolfgang Kellerer (DOCOMO Euro-Labs, Germany)
  Network virtualization - a mobile operator vision


• Speaker 2:Dimitris Mavrakis (Informa telecoms & media, UK)
  Business and Technology Aspects of Network Virtualization


• Speaker 3: Aki Nakao (The University of Tokyo, Japan)
  WiVi: WiFi Virtualization Infrastructure and Applications

Session G6A: eHealth Support in the Future Internet - Viable Business Models for Quality of Service Assurance

• Moderator: David Hausheer (UC Berkeley, USA and Univ. of Zurich, Switzerland)
  


• Moderator: Katarzyna Wac (University of Geneva, Switzerland)
  

The support of eHealth in next generation networks is currently gaining increasing attention in the industry and public sector worldwide, for example, in Europe it is one of five pillars of the Future Internet Public-Private-Partnership and in the US is one of the points mentioned in the health care reform. However, viable business models for eHealth delivery with guaranteed Quality of Service (QoS) levels do not exist, as current networks provide only a “best-effort” quality level. Hence, this panel brings together key representatives from telecommunication industry, health care industry, and public authorities to discuss the challenges and opportunities ahead and to address questions such as a) what are the key eHealth applications in the Future Internet, b) is sufficient QoS support in place to offer eHealth applications successfully c) are business models available, which are viable for both, eHealth users and telecommunication providers?


• Speaker 1: Masahito Kawamori (NTT, Japan)
  


• Speaker 2: Paul Wang (NEC Asia Pacific, Singapore
  


• Speaker 3: Peteris Zilgalvis (European Commission)
  

Session G6B: Business strategies of sustainable growth on the broadband telecommunication market in Asia-Pacific region

• Moderator: Hisaya Hadama (NTT, Japan)

Asia-Pacific region is the most attractive market for broadband services and network equipments because recently the number of broadband subscriber is rapidly increasing due to successively providing attractive new services as well as continuous huge investment of broadband optical and wireless infrastructures. Meanwhile, most incumbent operators and service providers have faced severe management environment caused by investment of broadband access networks and lack of revenue growth potential. Both system vendors and component suppliers also have faced mega-competition as improvement of broadband technology accelerates faster and faster. Taken this situation into consideration, how do we keep sustainable growth of such attractive market in Asia-Pacific region collaborating beyond nations? In this panel, the panelist discuss the way to expand Asian-Pacific broadband market for sustainable growth, and the possibility of open up cross-border business opportunities with global collaboration, from the different viewpoint; operator's view, network equipment vendor's view, and component supplier's view, after these presentations as follows.
• Overview of PON market mainly focused on Asia-Pacific region and introduction to standardization activities
• Evolutional PON system technologies towards the next decade
• Perspective future Broadband Services from the incumbent operator's viewpoint
• Speaker 1: Toshimichi Kida (Mitsubishi Electric corp, Japan)


• Speaker 2: Lowell Lamb (Broadcom, USA)


• Speaker 3: Hiroyuki Tanaka (NTT West, Japan)